The NY SHUK Manifesto
The food we cook, eat, and share with others is imbued with so much significance - it helps define who we are and how we see the world. That is why, no matter what we are cooking up at NY Shuk, we hold the following principles close to our hearts:
Build a Legacy
In order to create a meaningful culinary future, we need to understand our past. Remembering and celebrating treasured, edible family memories is a significant part of what we do at NY Shuk.
The word authentic gets thrown around a lot in the artisanal food world. But when we say it, we mean it wholeheartedly. Even as we build our own story as food purveyors, we keep our feet solidly planted in the roots of our rich heritage.
If you treat simple ingredients with care and creativity, they will repay you with remarkable flavor. Our products start with pure, elemental building blocks - onions, celery, carrots, spices - which we showcase front and center.
The notion of not wasting food - of cooking "head to tail" - is not simply a trendy notion for us. It is our life philosophy. It is the way we cook, and always have.
Crafting delicious products is only the beginning of the story. We believe in giving our customers the knowledge, skills, and inspiration they need to make this incredible food legacy their own.